Your business doesn’t close when you do.

AI staff and AI-run tools for service businesses. Calls made, enquiries answered, bookings confirmed and invoices chased, day and night, with you approving what goes out.

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Oroe
NPNorte Physio
Activity8
Pulse
Bookings
Clients
Inbox3
Agents4
Uptime
Activity
AllAgentsPulseAlerts
PulseMorning email: nine appointments, two first visitsSent
TelecallerConfirmed Ana Costa’s 10:00 assessmentDone
Chat agent“Do you treat running injuries?” Answered, booking link sentDone
PulseEmails drafted to two Friday clients about a later startNeeds approval
Research agentBrief on Duarte Sports Club before the 4 pm callDone
Business agentAn AI assistant asked for Thursday slots. Three offeredDone
PulseTomorrow’s reminders sent from clinic@nortephysio.ptSent
Finance agentReminder drafted for invoice #1042, 14 days overdueNeeds approval
Needs your approval 2
Finance agent · Invoice #1042 · €280

“Hi Duarte, a quick reminder that invoice #1042 is now two weeks overdue…”

ApproveEdit
Pulse · Email via Relay · 2 clients

“We’re running about 20 minutes behind on Friday afternoon, so your 4 pm…”

ApproveEdit

Illustration: a day at a physio clinic, drawn from what Pulse, Tron’s agents and PinWatch do today.

Built for businesses that run on appointments and enquiries

ClinicsDentalPhysiotherapySalons & spasFitness studiosAgenciesConsultantsAccountantsTutorsHome services

How Oroe fits together

The modules you work in, one AI layer that works across all of them, and one record of your business underneath.

PulseThe AI layer
Understands your businessPlans the stepsNotes and emails for youAsks before sending
One business recordShared by every module
ClientsBookingsConversationsDocuments
Your AI providerYour key, your bill
OpenAIAnthropicGoogleOpenRouterSelf-hosted

Six modules. Each one smarter because of the others.

Start with the one you need most. Every module you add gives the AI more to work with.

Pulse · the AI core

Say what needs doing. It does the steps.

One assistant across your bookings, inbox and agents. It checks, acts and asks before anything goes out, and answers from your own documents with the page cited.

Explore Pulse
Let Friday’s 4 pm clients know we’re running 20 minutes late.
Checked Cue bookingsDone
Note on a Cue booking · 2 bookingsDone
Email via Relay · 2 clientsApprove
Tron · AI agents

Seven kinds of AI staff, ready to hire

Phone calls, inbox, website chat, lead research, campaigns, invoice chasing, and a business agent other AIs can talk to. Each starts on approve-first.

Meet the agents
TelecallerEmailChatResearchMarketingFinanceBusiness
Telecaller · confirming tomorrow3 of 8 called
Cue · website & booking

A website you change by typing

Pulse writes it from your details. Clients book straight from it.

Explore Cue
NORTE PHYSIO
Back to running,
without the pain
Book an assessment
“Add our new Saturday hours to the top”
Nest · your business record

Every client’s whole story on one page

Bookings and website enquiries arrive as contacts, with notes, follow-ups and deals alongside.

Explore Nest
Marta SilvaClient since 2024
Booking · Sports massage, from CueMon
Enquiry · Website form, asked about parkingSun
Follow-up · Send exercise planDue Tue
Note · Prefers morningsMar
Relay · one inbox

Email and Messenger, finally together

Every conversation in one inbox, with AI that summarises the thread and suggests the reply.

Explore Relay
João P. · Quote for 3 rooms?09:12
Rita · Is Saturday free?08:47
Accounts · Invoice received08:30
Summarise thread Suggest a reply
PinWatch · uptime

Know before your clients do

Your website and booking page checked around the clock, with an email the moment something stops working.

Explore PinWatch
booking pageUp · 99.9%
Down 3 min at 03:12 · you were emailed

You decide how much it does on its own.

Most owners start by approving everything, then let the routine work go.

  1. It starts by looking, not doingPulse can read your bookings from day one. It changes nothing until you switch on automations.
  2. You approve what goes outIn chat, an email waits for your Approve. Agents start on approve-first, and campaigns always need a person.
  3. You can see everything it didEvery action shows as a step, and agent changes are logged.
  4. Your AI account, your billIt runs on your own OpenAI, Anthropic, Google or other account. We don’t resell AI.

Questions owners ask

Is Oroe only for one kind of business?

No. It fits any business that lives on appointments, enquiries and follow-ups: clinics, studios, salons, agencies, consultants, tutors, trades. See how different businesses use it.

What if the AI gets something wrong?

It looks facts up instead of guessing and only says it did something when the system confirms it. While approval is on, a mistake is a draft you fix, not a message a client receives.

What does the AI cost?

You connect your own account with OpenAI, Anthropic, Google or another provider and pay them directly at their rates. Phone calls also need your own telephony account.

Is it all finished?

No. Oroe is in early access with its first businesses, and we add to it every few weeks. See what’s new.

Give the busywork to Oroe

Start with one agent or one module. Add the rest when you see what it takes off your plate.

Oroe is in early access: sign-up needs an invitation code. No code yet? Ask us for one.